Today I’m sharing with you the blog post checklist I use when writing a post. All the items I need to have done before I publish my post. The blog post checklist ensures that I don’t forget anything essential for my posts. If you’ve been reading my blog for a bit, you know I’m all about having a great checklist. When I prep my blog posts in Evernote I put this checklist at the bottom of each note. To have this checklist in WordPress, I use a plugin call Pre-Publish Post Checklist, it’s has been updated in a while, but I haven’t noticed any problems, it’s a really simple plugin. I use this plugin to put the blog post checklist on the side of the post editor in WordPress. I’ve shared the list below, so you can copy and paste it and I’ve shared why I have a checkpoint for each item.
Blog Post Checklist
☐Click-able title with keywords
☐SEO friendly permalink
☐Add categories or tags
☐SEO checked and green
☐Auto Tweet Written
☐Photo/Graphic with Text
☐Alt text written
Most of this is self-explanatory and some of it is a little repetitive, but sometimes I’m working on a post and have to stop and this list helps me get back on track faster because I know exactly what is left to do before it’s ready to be published. The list is not in any particular order because I hardly ever do it in order anyway. I’m usually working on anywhere from 2-8 posts at a time and this list really helps me to see exactly what is left to complete.
I like to write a draft and step away from writing for a while, it helps to see it in a new light so I always draft and get all my thoughts out in a messy unedited, no structure kind of way first.
Click-able title with keywords
I try to make all my posts with an enticing title that people want to read or at least one that has keywords. This checkpoint is a reminder to re-word my title if it’s not enticing or needs more keywords.
SEO friendly permalink
Sometimes the title and permalink don’t match and when that happens I make sure that the permalink is filled with keywords.
I like to add a P.S. to the end of posts to add links to other blog posts that are similar to keep people on the site more. (The checkpoints with the question marks at the end are optional checkpoints.)
Adding a click-to-tweet is an easy way to help someone share your post. Click to tweet only offers 5 free tweets a month, so I don’t use them on every post. The best plugin that I’ve found is Better Click to Tweet
Add categories or tags
I always want to make sure I add my posts to the correct category. I don’t use tags very often, though. I want to add them in, but I’m waiting until I’ve amassed more posts, to see which tags are best suited for the posts I’ve written. I think it’s best to have at two or three posts under a tag. There’s no point in having a tag with one post in it unless you’re planning on more posts under that tag.
SEO checked and green
This refers to Yoast SEO. I always want to be sure that the SEO is green before publishing.
This is also part of the Yoast SEO plugin. This ensures that the readability of the post is done well.
I always give my post an edit after the draft.
Auto Tweet Written
I write a tweet that automatically goes out when the post gets published. I use the publicize section
of Jetpack to set that up.
Photo/Graphic with Text
I always have a title graphic jpeg to go with every post. So this is making sure that’s been created and put into the post.
Alt text was written
I always add alt text to my jpeg, mainly for Pinterest. This also helps if the jpeg doesn’t show up on someone’s screen.
I wish all my posts had content upgrades, but this is a reminder to add it in if there is one.
CTA – Call to Action
CTAs are really important to add to the end of a post. Even if they are just asking people to comment below, that’s a CTA.
I always schedule my posts to be published. This is to make sure that the post has actually been scheduled. I can schedule a post before it’s finished if I know it has to go out on a certain day.
That’s it. All the items on the pre-publish blog post checklist. I’d love to know if you write out a checklist or not, let me know in the comments below.